ADVERTSING AT NO COST

Non-Profit Organisations, Charities, Religious Institutions and Sports Clubs contribute significantly to Nigel's overall quality of life and improve Nigelites' ability to connect with each other and build the community.
They are all are welcome to advertise in the Nigel Business Directory at NO COST.

SEVEN REASONS WHY YOU OUGHT TO ADVERTISE
IN THE NIGEL BUSINESS DIRECTORY

Online advertising is fast becoming a major marketing tool, providing fast, effective, targeted and measurable results, offering real value for money and flexibility.

1. Your target audience is Nigel.
Nigel Business Directory only accepts adverts from businesses which are located or operate in Nigel. In the event of the absence of a certain type of business in Nigel, we may, at our own discretion, accept an advert from a non-Nigel business, provided that the advertiser services the Nigel community.
This stipulation implies that all businesses in this Directory are within reach of Nigel residents. Furthermore, it promotes local consumer support.

2. Your customers are online.
More than ever, consumers use the Internet to research and select products to purchase. Your advertising will prompt them to consider your products and services.

3. Your competitors are online.
Not only are your direct competitors advertising online, but also there are many companies that now use the Internet to target your customers. How to fight back? Make sure your customers see your advertising to remind them why they like your products best.

4. Cost effective.
With online advertising, you can reach a large audience 24 hours a day, 7 days a week, quickly and at lower cost than many other media. From only R100 per month, you can have a presence in the Nigel Business Directory.

5. Extend your trading hours.
Online advertising can extend your trading hours to 24 hours a day, 7 days a week by offering your clients information about your business, services and products any time, day or night. Furthermore, your clients will be able to communicate with you via email, without waiting to phone you the next morning.

6. Expand your geographical boundaries
With the Internet, there are no geographical boundaries, so you reach a larger audience. Online advertising allows local businesses to penetrate new markets in other geographical areas and it is a very effective means of reaching new customers.

7. Enhance your business image
Online advertising shows your potential customers that you are a legitimate operation that takes its business seriously. Even if they have never heard of you, an address on the Internet stands out in other literature as testimony of your commitment to your business, your product or service, and your reputation; and shows that you care enough to reach all markets and keep your customers informed.

ADVERTS, ADVERTISING COSTS & IMAGE ADVERTS

1. ADVERTS

Each advert consists of the following:

     ◊ Category Listing - A text entry in a category page (left menu), with your
         business' details and with a link to your website or webpage.
         (e.g. for Ferryvale Pharmacy see Health & Medical > Pharmacies)

     ◊ Directory of Advertisers - An entry in the Directory of Advertisers page, in
         alphabetical order, with the name of your business and a link to your website
         or webpage.
         (e.g. see Directory of Advertisers > Ferryvale Pharmacy)

     ◊ Webpage - If you do not have a website to link your advert to, we will create
         a webpage for you, at no cost, with your own internet address,
         www.nigel.co.za/yourname
         (e.g. see www.nigel.co.za/ferryvalepharmacy)

     ◊ Image Advert - An image advert to be placed on any page in the Nigel Business
         Directory website, with a link to your website or webpage.
         (e.g. see Ferryvale Pharmacy's advert)


2. ADVERTISING COST

The cost of advertising in the Nigel Business Directory, depends on the location of your Image Advert:

     ◊ R200 per month - Image Advert in the Front Page

     ◊ R100 per month - Image Advert in any page other than the Front Page


3. IMAGE ADVERTS

There are two types of Image Adverts, depending on their location within the website:

     ◊ Classic Advert - Static GIF image, 146 pixels wide by 102 pixels high

     ◊ Sliding Banner Advert - Static GIF image, 146 pixels wide by 45 pixels high
 

SUBMIT AN ENQUIRY TO PLACE AN ADVERT ON THE NIGEL BUSINESS DIRECTORY

If you require any further information or would just like to enquire about advertising in the Nigel Business Directory, submit an enquiry now, placing you under no obligation.